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FORD BRONCO PREVIEW




I had the opportunity of previewing the iconic Ford Bronco in Kansas City, as it makes a comeback after 25 years. I and my husband love to travel and our fair share of adventure, and also love our SUVs. When we saw that the new Bronco was just loaded for adventure, it made our weekend. We previewed the Bronco Badlands and Bronco Big Bend. While both are amazing, we are in love with the Bronco Badlands. Years ago, we had done some slick rock driving/off-road driving, in Elephant Hill, Canyon Lands, in Utah At that time, we had rented a modified SUV. At that time, there was no Bronco Badlands! The iconic classic can transform from a city car, in downtown, to a rock climber in the canyons, in a second! While you can drive up to brunch with your girlfriends, you can also plan, all family vacations, in the wild, keeping the reimagine cult classic - Bronco 2021! Did I mention the 31-inch wheels! 








 I am a person of color, and I use my space to highlight other persons of color, whenever I get the opportunity. The earliest sketches for the Bronco, dated July 24, 1963, were developed by designer McKinley Thompson, the first African American automobile designer working for Ford. How cool is that! Ford is introducing a new outdoor brand with its all-4x4 family of Bronco two-door, first-ever Bronco four-door, and smaller Bronco Sport models – all engineered with Built Wild Extreme Durability Testing, Capability and Innovative Design principles for segment-leading levels of off-road performance and dependability. As I mentioned earlier, the brand new Bronco was in Kansas City, last weekend! Auto shows have been put on hold, and consumers all across haven't had a chance to see the new Bronco. 


 Every Bronco model is engineered to deliver thrilling and confident off-road experiences that build on the DNA of the original 1966 Bronco and its racing heritage, with ingenious new updatable technologies and adventure-ready attributes created for today’s outdoor enthusiasts. 

Vehicle Highlights

Bronco Two-Door and Four-Door models:

  • Seven unique models including Base, Big Bend, Black Diamond, Outer Banks, Wildtrak, Badlands, and First Edition
  • More than 200 factory-backed accessories for maximum personalization and capability
  • Exclusive terrain management (Baja, Rock-Crawl and Mud/Ruts for off-road driving plus Slippery and Sand, Sport, Eco and Normal) tackle any driving condition
  • Two available hardtops that come off in sections, available quick-release stowable roof panels and doors, a first-gen model inspired clearly visible instrument panel and washable rubberized floors. 




Bronco holds a special place in popular culture and has been featured in more than 1,200 films and 200 songs. Since Ford ended production in 1996, Bronco SUVs have continued to grow in popularity with collectors and enthusiasts. With the January 2017 announcement of the return of Ford Bronco, valuations have skyrocketed, according to Barrett-Jackson Auction Company, with the average first-generation Bronco sale price nearly doubling from $39,763 to $74,820 in just more than three years. Hagerty valuation guide ranks 1966-77 Broncos as among the highest vehicle price increases of all collectible SUVs over the past three years – a 75.8 percent gain. 


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