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MARC JACOBS SHAMELESS YOUTHFUL-LOOK FOUNDATION WITH SPF : FLASHBACK FREE?

Its technically Spring, but we are bracing up with snow storms. I got the chance to do a Spring Beauty Refresh with Marc Jacobs' Beauty, and it was perfectly timed for KansasCity Fashion Week. I love it when brand collabs are such great timing. Have you been catching up on all my updates from KCFW? If not then click Here. 

As I always love to say that we need to change up our beauty products, as the seasons change. Our skin care needs change and we need to adapt. If you know me, then I am a self-confessed beauty junkie. But I am also particular about which products make the cut for me. I have very dry skin which is also super sensitive. I also have very warm tones and sometimes, beauty products can be tricky to match without looking pale or pink. I am in my mid-30s and my skin has adapted well to my anti-aging skin care regimen.
Marc Jacob's Beauty Shameless Youthful Look 24 Hours Foundation with SPF 25 has been creating quite the buzz before it hit the stands.Apparently its the first foundation with SPF which claims to be Flashback Free. As long as I have been writing about Beauty, you know, how I have always tried to put foundations to the flashback test. For me, if it has a flashback, then it is a deal breaker for sure. So when I was sent this product to try out and review it for my readers, I was pretty excited. Products which create such a buzz often can swing either way. It is definitely a splurge item, so here goes my review.
PACKAGING :
 How sexy does the bottle look?! After the initial admiration of how luxurious the bottle looks, I realized that the bottle doesn't have a pump. I prefer foundation bottles with a pump for the sheer convenience. It comes in a squeezy bottle, like MAC's Face and Body Foundation. The only difference in packaging is that this bottle looks like a work of art. The fact that its plastic makes it a great choice for Travel.

COLOR:
I was asked to pick out my shade from their list online, but I am bad at color matching online, in general. I prefer going to the store and color matching myself on my jawline for a perfect match. The shade I landed up with, is a bit light for me, even in my winter pale skin. I doubled up on the bronzer hence. But I love the fact that the undertones matched, which can often be tricky with foundation. As I had mentioned earlier that I have a warm undertone, so I need foundations with yellow undertone and not pink.
FINISH:
Marc Jacobs' claims to have introduced two new technologies in one foundation. If the first was being Flashback Free, then the second one was Self-Setting. The product is infused with a setting powder, which saves us a step in our make up routine. I am perfectly open to newer technologies, but as I have dry skin, I was misled with the name - Youthful-Look. The foundation self-sets to being matte on my dry skin, despite moisturizing my face. The pictures that you see, are without a setting spray or powder. The foundation claims to stay put for 24 hours, but I don't wear make up for a whole day. I will say that it's long wearing.

COVERAGE:
The name and the branding suggest that they want the users to shamelessly flaunt the natural radiance of their skin. So if you are looking for a full coverage foundation, then this will not cut it. It has medium coverage. I used a flat foundation brush to apply the foundation and then went over it with a damp beauty sponge. This foundation sets super fast so I would suggest working fast with it. I  liked the coverage and I think it will be a great option for Spring-SUmmer when we can retire the heavier foundations of winter. I haven't topped it with concealer in the pictures you see in this post, but I would probably add some concealer, next time I wear it.
FLASHBACK FREE?
This was the biggest concern for me. In my teenage years, I have been guilty of having the ghost face, when my foundation flashed back in pictures. I wore the foundation at dusk and then I tested it for flash once it was dark. I used the flash with my DSLR's Kit Lens, the front camera flash and back camera flash of my iPhone 7 Plus and it DID NOT FLASHBACK. I was almsot disbelieving myself, as I was testing it, and the results came out positive. For years, women have struggled to find a founadtion with SPF which didnt flashback and Marc Jacobs has finally come up with the technology. This is the biggest reason, I am re-purchasing this foundation, but in my perfect shade this time .

Disclaimer : I was sent this product by Influenster and Marc Jacobs compliemtary for testing purposes. The opinions in this review are those of my own.



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